Introducing AWeber's New Email Marketing Podcast – The FWD: Thinking Show!


Hear interviews from the best email marketing professionals in the world and receive actionable, forward-looking tips to use in your own strategy.

You read blogs. Participation in webinars. Seen videos. And more.

Now we are proud to bring you more fantastic email marketing advice in a different format. Introducing AWeber's new email marketing podcast (drum roll please) …

The FWD: Thinking Show!

The FWD Email Marketing Podcast: Thinking Show

One of the best email marketing podcasts ever

Our mission has always been to help you build your business and grow your audience through email marketing. We want to provide you with all of the extremely simple tools and resources you need to be successful. This includes insights and interviews with the best minds in email marketing.

Read on to learn what to expect from our brand new email marketing podcast.

What is the FWD: Thinking Show about?

The FWD: Thinking Show is an email marketing podcast dedicated to sharing innovative strategies among the world's most successful, forward-thinking marketing minds (see what we did there?).

From copywriting to email design to conversion optimization and everything in between, we uncover the breakthrough tactics and strategies that small businesses and entrepreneurs can use to do more with email marketing.

Who is the FWD: Thinking Show for?

If you're curious about the marketing strategies that will actually get you results, The FWD: Thinking Show is for you.

Whether you're a small business owner, side hustler, content creator, or coach, the insights of the world's most renowned marketing experts from The FWD: Thinking Show will help you achieve your goals.

When will episodes of The FWD: Thinking Show be released?

New episodes of The FWD: Thinking Show are released every first Monday of the month.

Would you like episodes delivered straight to your inbox? Sign up for our weekly newsletter to receive new episodes and blog content (you will also receive email updates from AWeber).

Which experts will you hear from on this email marketing podcast?

We have a fantastic list in store for you.

In addition to the first three episodes kicking off today – starring Lee Odden, Rieva Lesonsky and Julia McCoy – you can expect top marketing figures like Val Geisler, Joanna Wiebe, Matthew Smith and John Jantsch.

These conversations were full of valuable lessons and we have no doubt that you will learn a lot.

Can't you wait to listen Scroll down to listen to the first three episodes.

The FWD: Thinking Show Episode 1: How to Create Trustworthy Content That Rankings with Lee Odden

In episode 1 of The FWD: Thinking Show, Lee Odden, CEO of TopRank Marketing, explains how influencer marketing and search engine optimization (SEO) can be combined to create content that is not only discoverable but also believable to potential customers actively looking for solutions search. Because without trust, they won't get involved or buy.

Lee explores how you understand what your prospects are looking for and where trust comes in the equation. He explains that many customers don't trust ads and, more surprisingly, don't trust search engine results.

How can you connect with people who can help you create content and promote that content to hard-to-reach audiences? Lee answers these questions and many more in this episode.

Episode Resources:

The FWD: Thinking Show Episode 2: Build “Know, Like and Trust” with your audience with Rieva Lesonsky

Companies often promise too much and deliver too little. No wonder consumers question the value of products and services before buying them. You lack confidence.

In this episode, you'll learn from Rieva Lesonsky, CEO of GrowBizMedia, an influencer and thought leader for small businesses. She shares easy ways to build trust, increase brand "liking", and give your audience the confidence to buy from you over and over again.

She also cautions small businesses to beware of marketing tactics that are trying to convince you that these are "the only tactic you need". Plus, learn about the biggest mistake Rieva made time and again with small businesses over the years.

Rieva is a wealth of knowledge for small businesses. And if you haven't quite made the leap to entrepreneurship, Rieva's positive attitude and attitude might convince you.

Episode Resources:

  • Check out Rieva's company and contact her via GrowBizMedia.
  • Connect with Rieva Lesonsky on Twitter: @rieva
  • For more information, visit the Rieva small business news site, Small Biz Daily.

The FWD: Thinking Show Episode 3: Julia McCoy can help you stop rethinking your content marketing creativity

In Episode 3 of The FWD: Thinking Show, Julia McCoy, CEO of Express Writer & Content Hacker, shares her entrepreneurial journey – from dropping out of college at age 19 to starting over after escaping a cult.

As an established content marketer and author, Julia explains which factors contribute to the success and failure of email marketing. It shares insights into how to read your email, how to create email campaigns that add value while getting your audience to buy, and what you can do to learn from the best in your industry.

Then Julia gives real, tactical advice on how to get away from the stresses of everyday life, to harness your inner creativity and create truly unique and powerful content.

You will learn how to use your inner creativity – no matter how scary it may be – to create heartfelt campaigns that will appeal to your audience.

Episode Resources:

Would you like to be informed about new episodes?

We publish new email marketing podcast episodes every first Monday of the month. Do you want to make sure you don't miss an episode? Sign up for the FWD: Thinking newsletter and get the latest episodes and actionable blog content in your inbox, plus email updates from AWeber every Thursday.


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